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Sequential segment – what and why you need it

December 18, 2019 Zenny Tan Zhong Ming 0

Not knowing what is sequential segment is hurting your business decisions with bad reporting. Find out why.

You are measuring conversion rate wrong.

December 18, 2019 Zenny Tan Zhong Ming 0

The most common method of measuring conversion rate is WRONG. Find out why and how to fix it.

Google Analytics Metrics – Time on page & Session duration

June 21, 2018 Zenny Tan Zhong Ming 0

In this series, we hope to exhaustively cover every single Google Analytics metric out there to give everyone a better understanding of the data we […]

Google Analytics – How to capture Client ID for reporting purposes

January 18, 2018 Zenny Tan Zhong Ming 12

Ever wonder how you can carry out data analysis based on individual users? Find out how you can capture Client ID to achieve that.

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Google Analytics – How to find Segment ID

January 15, 2018 Zenny Tan Zhong Ming 0

Looking for segment ID in Google Analytics? Here’s a step-by-step guide for you.

Google Analytics – Reports – Audience – Part 1

December 5, 2017 Zenny Tan Zhong Ming 1

In Google Analytics, there are 4 main categories of reports: Audience, Acquisition, Behavior and Conversions. In this article, we will be covering Audience.

Google Analytics: default reports and their purposes

August 24, 2017 Zenny Tan Zhong Ming 1

Here is a list of Google Analytics reports and how you can utilize each of them to answer your business questions.

Google Analytics: setup guide , who is it for and why

August 22, 2017 Zenny Tan Zhong Ming 1

New to Google Analytics? Here’s a step-by-step guide on how to setup Google Analytics from scratch. Learn how Web Analytics can improve your business!

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Recent Posts

  • 5 ways to use web analytics data to drive business value January 10, 2020
  • Sequential segment – what and why you need it December 18, 2019
  • You are measuring conversion rate wrong. December 18, 2019
  • 4 issues you face with Adobe Attribution IQ and how to fix them October 30, 2019
  • Customer-centric vs Product-centric: Does your company know the difference? May 13, 2019

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