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Month: December 2019

Sequential segment – what and why you need it

December 18, 2019 Zenny Tan Zhong Ming 0

Not knowing what is sequential segment is hurting your business decisions with bad reporting. Find out why.

You are measuring conversion rate wrong.

December 18, 2019 Zenny Tan Zhong Ming 0

The most common method of measuring conversion rate is WRONG. Find out why and how to fix it.

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Recent Posts

  • 5 ways to use web analytics data to drive business value January 10, 2020
  • Sequential segment – what and why you need it December 18, 2019
  • You are measuring conversion rate wrong. December 18, 2019
  • 4 issues you face with Adobe Attribution IQ and how to fix them October 30, 2019
  • Customer-centric vs Product-centric: Does your company know the difference? May 13, 2019

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